Kea Foods Ltd(KEA)was founded as a New Zealand Limited Liability Corporation to distribute and market a proprietary brand of organic premium fresh roasted and instant coffees into the New Zealand, Australasian, European, and the United States markets. Kea has major competitive advantages compared to other organic and ordinary non organic coffees. Kea is priced below organic and competitively with non-organic coffees. Kea is a premium blend with '100% Pure Flavour' and is the only organic New Zealand brand of coffee available for export. Furthermore, Kea benefits from the favorable market appeal and image of 'clean and green' New Zealand in world markets. The largest, highest volume, lowest cost producer in New Zealand, manufactures kea. Kea is distributed throughout New Zealand by the most respected and largest coffee company, which has existing and established distribution, sales/marketing infrastructures and networks. The proprietary Kea brand packaging has both a high visual impact and a consumer appeal at the point of purchase. Kea is uniquely positioned to benefit from the market trends toward high quality competitively priced organics worldwide. Kea foods Limited exports a NZ blended Organic Coffee and NZ organic Fruit Juice, bottled or concentrate. Currently exporting to 5 countries overseas, Australia, Singapore, HK, Japan, USA and sold in NZ as the NZ's number one instant organic and fresh coffee. Produced to the high quality standards that is famous from clean, green New Zealand.